Marketing

Clover is dedicated to generating more sales. That starts though with a great marketing strategy. That starts with avoiding the pitfalls of not identifying the correct target market. With so much competition in the wedding venue industry, it is important to differentiate with a unique value proposition. This is where our team does very well, generating on average 900+ leads per venue per year.

Lead Generation

We utilize a combination of SEO, directory sites and social media to generate quality leads. Clear call-to-actions on every. page of your website, plus a focus on integrating 3D virtual tours increase the quality of the lead by 38%.

Conversion

Getting a lead isn't enough. Our re-marketing efforts convert your leads into bookings. Venue owners deal with clients ghosting them on a daily basis. Concise follow-ups and reminders recapture 1 out of 4 lost leads back into the sales process.

Content Creation

Most of the social media battle is generating or acquiring content from vendors that are at your venue. Our process is simple. Generate quality content that your target audience connects with. Sometimes this is original content, and other times it is collected from vendors through our communications and preferred vendor process.

Placement

Content placement is a key component in effective content management, which also includes repurposing, recycling and refining existing content to serve multiple objectives in parallel.